Vol.10-27   7.6.10

Help Patrons Get Out of Town!

A new resource to answer patron's travel questions is the focus of the July Word-of-Mouth Marketing Experiment:

Quick Answers - Travel http://midhudson.org/answers/travel.htm

A few weeks ago you may recall MHLS asked for input from member library staff as to the most frequently asked reference questions related to travel. On Quick Answers - Travel you will find the collection of these question with answers built in. [The rest of Quick Answers was developed in much the same way, literally hundreds of member library staff have contributed to this site since it began in 2008!]

This new page on the web site provides web links, pathways for patrons to the online catalog - for access to travel guides, DVDs and books on CD; the databases - where patrons can access travel magazines online; and to the Digital Download Center by OverDrive for downloadable audiobooks.

To help promote this resource in your library this July check out the resources available to you at http://midhudson.org (new this month: Display Ideas!):
- Staff Briefing on this new resource
- Poster: PDF or customizable MS Word
- Sample Newsletter Article
- Display Ideas
- Bookmarks (for the general Quick Answers web site)
- Graphics for your web site
- Collection Development & Weeding Tips for your travel section from the Central Reference Library

With today's Bulletin, each library will receive the poster for the circulation desk. A press release will be sent out centrally from the System.

A big "thank you" to Sue Hermans, Head of Reference and Adult Services & Coordinator, Central Library Services for the Poughkeepsie Public Library District, for her input on the new travel site and for providing the collection development and weeding tips sheet!
The 2010 Word-of-Mouth-Marketing Experiment from the MHLS Marketing Advisory Committee puts into motion the idea that by focusing on "selling" one product/service/idea to patrons, per month, System-wide we will increase the impact of the message.

Reference & Collection Development
Last week there were some changes announced to the NOVELny database line up:
- 'Gale's Health Reference Center Academic' replaces 'Gale Health and Wellness Resource Center'
- 'Gale's General OneFile' and 'Gale's Academic OneFile' replace 'ProQuest Platinum'
The links on the HOMEACCESS pages http://midhudson.org/databases/ have been updated, with direct links added to the 15 most popular magazines.

Update Your Bookmark Displays: As a result of this change the Health Information bookmark supplied to your library by MHLS since 2007 is now out of date. We are in the process of updating this bookmark based on the new offering through NOVELny but for now you should remove those bookmarks from your displays and use them for scrap paper! While you are at it cull out other out-of-date bookmarks - for example, if you still have the neon pink or neon green bookmarks for Request-a-Title or Check Your Record toss 'em! Order the most recent bookmark (a combined 2-sided bookmark) through the MHLS Online Material Request form: http://midhudson.org/forms/material_request.htm
Check the "freshness" date: We date the bookmarks on the lower right side just above the bottom border, here's are the ones to keep:
5.09 Auto Repair: Chilton Manuals
2.09 Consumer Reports
2.09 / 11.09 Genealogy: HeritageQuest (both dates are ok)
9.09 Practice Tests
9.09 Mango
1.10 Hudson Valley Reads
9.09 The New York Times
9.09 TumbleBooks
12.09 Request-a-Title/Check Your Record

NOVELny Explained: NOVELny connects New Yorkers to 21st century information and is supported with temporary federal Library Services and Technology Act funds from the Institute of Museum and Library Services (IMLS). MHLS has incorporated offerings available through NOVELny with the databases purchased collectively by member libraries to create "one-stop shopping" for patrons under the umbrella of HOMEACCESS, enabling remote access with a library card for all MHLS region patrons. View a full listing of the databases available through HOMEACCESS, with information about each at http://midhudson.org/collection/databases.htm

Professional Development
Early Bird Registration is now available for the New York Library Association (NYLA) Conference to be held in Saratoga Springs November 3-6, 2010. Save on 13% conference registration if you register by August 17th. Visit http://www.nyla.org for more information.

ALA TechSource Workshops: Each interactive ALA TechSource Workshop will provide participants with a unique hands-on experience that will help simplify the key concepts involved with making important technology decisions for their library. Each workshop is hosted by a prominent library technology expert focusing on his or her area of expertise. Coming workshops will feature topics like selecting library software, building a digital branch and using online reference sources. Workshops are priced at $50 each. The workshops will focus on providing the participant with practical, actionable knowledge. To learn more visit http://www.alatechsource.org/blog

The Kent Public Library is holding its first annual Battle of the Bands on July 10th. The library has invited high school and college age bands to register their bands and compete for a $300 Sam Ash gift certificate.

Administration & Management
The Recruiting & Managing Your Volunteers Effectively workshop, presented by Peggy Wadsworth from the Chester County Library System in Exton, PA was held last month. The resources were shared were fantastic, including a shelving test, a stellar volunteer handbook and sample volunteer position descriptions - all of this has been added to the MHLS Volunteer Management Resources page at http://midhudson.org/funding/fundraising/volunteers.htm
Here are a few more tips shared at the workshop:
- Volunteer position descriptions are critical, it facilitates finding the right person and helps the right person find you.
- Peggy reiterated this several times and made the group repeat after her!: "It is easier to manage a vacancy than the wrong person."
- Check that your volunteers are covered through the library's liability insurance.
- Because it takes staff time to manage volunteers Peggy recommended putting a cap on the number of volunteers your library can manage to avoid stretching staff too thin.

Job Openings
Manager: The Red Hook Public Library is seeking a creative, energetic, collaborative, team-oriented leader to fill the Administrator's position. Red Hook is located in Dutchess County, in the heart of the Hudson Valley. The library has a well-trained staff, an active and supportive Friends group, and a public eager for the library to become the center of our community.
Acceptable Skills and Abilities
- Strategic planning, goal setting and evaluation
- Budget preparation, presentation and management
- Grant writing and project management
- Supervision of professional and paraprofessional staff
- Collection Development
- Outreach and Programming
- Community building
Education and Experience
- A Bachelor's degree
- A minimum of 2 years of progressively responsible professional experience in a public library
- Experience working with Friends' groups
- Track record of success coordinating volunteer programs
Salary: $40,000 plus medical and vacation.
Interested candidates should send a resume, letter of interest and three professional references to: Don O'Shea, Board Trustees, rhltrustee@frontiernet.net Applications will be accepted until July 14, 2010. The anticipated start date is August 1, 2010. Anticipated Civil Service position. Candidate must have passed eligibility requirements for Civil Service within a year of offer. Salary commensurate with experience and eligibility. Serious inquiries only please.

MHLS recommends that the minimum starting salary of a full or part-time librarian with an MLS degree be at least equal to that of a teacher with a master's degree in the same community.

Member Libraries are welcome to submit items of interest and job openings to the MHLS Bulletin: bulletin@midhudson.org. The MHLS Bulletin is available on line at http://midhudson.org/bulletins/main.htm.