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Explore - A Novel Idea!Idea!


Taking steps to learn about your target audience is a critical step in the targeting process. It gives you tremendous insight and provides you with new ideas. You already know information is power - so use your information prowess to plot a successful targeting approach.

Get Started:

Have you gathered interesting information about a group in your community? How did you do it? We're interested. Tell us about it.

This toolkit was created on behalf of the 2007-2008 Building Your Base (BYB) project. BYB is funded by Federal Library Services and Technology Act funds,
awarded to the New York State Library by the Federal Institute of Museum and Library Services.

 

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