MHLS Home
"A library should think early and think often about who they might be excluding. Consider who is underserved that might use the library,
which new voter blocks"

Steven Cook, Director, Starr Library (Rhinebeck), NY

Consider the following:

  • Who is likely to make up this group of voters/low library users? Here are some possibilities.
  • What might be done to influence them positively with regard to your library? (Offering a program, giving them space to meet in the library, giving a presentation about what the library has for them, co-sponsoring a program with them, asking what they might like to see in the library and working to obtain it etc.)
REGISTERED
VOTER

REGISTERED VOTER/
Low Library Use

Type of voter:
Neutral/Potential Supporter

Strategy: Get them to use the library

REGISTERED VOTER/
High Library Use

Type of voter:
Supporter

Strategy: Ensure that they vote

*MAGIC QUADRANT*

NON-REGISTERED VOTER

NON-REGISTERED VOTER/
Low Library Use:


Type of voter:
Not targeted

Long-Term Strategy: Get them to register and vote

NON-REGISTERED VOTER/
High Library Use

Type of voter:
Supporter

Strategy: Get them to register and vote

 

 

 

This toolkit was created on behalf of the 2005-2007 Getting to Yes (GTY) project. GTY is funded by Federal Library Services and Technology Act funds, awarded to the New York State Library by the Federal Institute of Museum and Library Services.

Home | Public Library Catalog | Calendar | Contacts | Services | Bulletins | Member Libraries | MHLS Board of Trustees | Web Site Index

Administration & Management | Resource Sharing & Millennium | Reference & Collection Development | Library Programming | Professional Development | Marketing, Advocacy & Funding | Youth Services | Trustee Resources